Thanks to the guy who came to our house the other day to pitch his company’s pest control service, I have learned some interesting sales techniques.
Sales Technique #1: Give the customer the kind of intense eye contact that suggests that you are not only listening to him, but that you are also wondering what it would be like to eat his internal organs.
Sales Technique #2: Act like the customer has already said he wants the service and press him to schedule a day and time. It is a pushy, deceptive style that clues the customer in to the fact that you might have restraining orders filed against you.
Sales Technique #3: Surprise the customer at his home. It is an effective tactic that for some reason is only used by serial killers.
Sales Technique #4: If the customer politely says no to your initial pitch, sweeten the deal by offering to throw in additional services. This will help the customer understand that you always hold something back and are not burdened by things like integrity. “We’ve eliminated ethics from our company and are passing the savings on to you.”